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madison plaid
chinatown manhattan, NY
Madison Street Laundromat at 209 Madison St
The "MADISON PLAID" print is named after the local laundromat directly downstairs to ILGI's first studio location.
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In a city where most don't have the luxury of a washer and dryer at home, residents are lugging their laundry to their local laundromats. A chore so specific to the NYC experience, it remains a fond memory. It's not the most enjoyable or easy errand to accomplish, but it's something that cannot be avoided.
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Taking designs from two blue plaid laundry bags, and placing them into ILGI's signature checkered layout, this version is a unique approach to a traditional plaid print by combining geometric and checkered elements.
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